JESSICA ALBA’S PAJAMAS ARE IN JEOPARDY
Watch out Jessica Alba, Kim Kardashian is coming for you. Jessica’s Honest Baby Clothing is an industry leader in selling matching family pajamas – these are especially popular over the Christmas season – but now Kim wants in on the action. Jessica’s company was plagued by shipping mishaps this season and some online reviews are less than pleasant, so Kim is planning to branch out her Skims line and market matching family pajamas next year. My source says that Jessica caught wind of Kim’s plans and she’s concerned, especially since Kim has countless devoted fans and a huge social media presence. It also makes sense since Kim’s Skims line already sells loungewear. One industry insider says that Kim could likely dominate the pajama game and make a huge dent in Jessica’s business.
Photo: The Honest Company